This Christmas, Mataró!

For the Christmas 2023 season, Mataró City Council asked us to design a campaign that would invite families from nearby towns to visit the city and enjoy everything it has to offer: shopping, restaurants, fairs and traditions, markets and its magical Three Wise Men parade.

This was our proposal: Christmas stars comprising all the tourist attractions in Mataró, evoking the visual feel of a kaleidoscope. A very visual, happy and festive campaign that underpins the city values.

Press, posters, illuminated outdoor advertising, buses, online videos, banners, social media and radio ad